HighClick Media

Social Media Management

Responsible on the content creation and occasional copy writing/scheduling of social media for HighClick Media. I was able to increase brand awareness & audience engagement on Instagram, Facebook, Twitter, and LinkedIn.

Skills

  • Illustrator
  • Photoshop
  • Canva
  • Instagram
  • Facebook
  • LinkedIn
  • Twitter

Organic Social Media

  • Content planning for 2/3 days a week with 1-2 posts a day for Facebook, Instagram, Twitter and LinkedIn
  • Obtained testimonials from past clients with a range of services from web design to social media management and SEO to showcase them on the social media platforms & website as a social proof.
  • Created basic video editing and motion design for social media posts.

Project Outcome

Course of Action

We tested various messages, but came down to a simple approach: come for the occasional dad/design jokes, stay for the business marketing tips. We made marketing and advertising planning accessible with planned messaging that applied to people just starting out with their small business up to very established businesses clients. We then continued to test, deploy, improve and repeat.

Amazing Results

We not only grew, we improved processes. Content became streamlined and social media presence has increased followers every year with clients attracted on a quarterly basis.